#TIME INC DIGITAL MEDIA KIT PDF#

The challenge with media kits is the minute after you create them, they will be out of date. You can find many digital media kits on as examples. Many people hire someone to create a digital media kit in Powerpoint or Keynote. Because aesthetics are so important, influencers usually have designers build these and they can cost hundreds or even thousands of dollars to produce.

#TIME INC DIGITAL MEDIA KIT PDF#

Traditionally, digital media kits have been produced in Powerpoint or Google Slides and saved to a PDF or PPT so they could be emailed around.

RATE CARD - Your current rate per post or prices across your social networks.

Most influencers take this from Instagram (if they use a business account) or Google Analytics.

AUDIENCE DEMOGRAPHICS - If available, demographic data on gender, age, and location of your audience.

PREVIOUS COLLABORATIONS - Examples of brands you have worked with and sample photography from those campaigns.

ENGAGEMENT RATE - Your current engagement rate.

SOCIAL REACH - A list of all your social media platforms and your followers/reach.

ABOUT YOU - A short bio, where you are from, and what you’re passionate about.

Most digital media kits have the following information: Whether you have 2000 followers or 2M, digital media kits show that you’re serious and professional. Isaacson is a graduate of Harvard College and Oxford University, where he was a Rhodes Scholar.The most basic tool any influencer needs in their tool belt is a digital media kit. He is also the author of Einstein: His Life and Universe (Simon & Schuster, 2007). He is the co-author of The Wise Men: Six Friends and the World They Made, (Simon & Schuster, 1986) a book about American statesmen and the Cold War, and the author of Kissinger: A Biography (Simon & Schuster, 1992) and Ben Franklin: An American Life (Simon & Schuster, 2003). Isaacson began his journalism career as a reporter for The Sunday Times of London and then as a reporter and city hall columnist for the New Orleans Times-Picayune/States-Item. In 2001, he was named chairman and CEO of CNN. In that capacity, he helped to set the editorial and electronic media strategies for the company’s major magazines, and he served as the liaison to CNN, AOL and other divisions of Time Warner. In 2000, Isaacson was named editorial director of Time Inc. Additionally, he continued to write for the magazine, with cover stories on Bill Gates, Andrew Grove and Madeleine Albright, as well as the essay on TIME’s choice of Albert Einstein as its person of the century. He also oversaw TIME’s growing franchises including and classroom publication TIME for Kids. Later, as the managing editor of TIME, Isaacson initiated a number of special projects including the TIME 100, an end-of-the-century project involving six special issues and television shows, which culminated with a choice of a person of the century. In 1993, he was named the Editor of New Media for Time Inc., a role for which AdWeek named him “Editor of the Year” in 1995. He subsequently became TIME’s Nation editor and an assistant managing editor. Isaacson joined TIME in 1978 as a national affairs writer in New York before moving to Washington, D.C., to be a political correspondent for the magazine. He is currently the president and CEO of the Aspen Institute. Isaacson had been the managing editor of TIME since 1996, making him the 14th chief editor of the magazine since its founding in 1923. Walter Isaacson, the former managing editor of TIME and the former editorial director of Time Inc., was named international affairs columnist in 2007. Walter Isaacson International Affairs Columnist, Former Managing Editor

Time inc digital media kit